Developing Your Life Coaching Business
8 Proven Resources
These eight proven resources will support the development growth and sustainability of your life coaching business whether you are coaching in person or online. I've used them all and know they work so do check them out to accelerate your progress towards professional coaching success.
Six Valuable Life Coaching Resources
1. Tools for every aspect of your coaching
The Coaching Tools Company has some fabulous life coaching resources, processes and templates that you can brand to your name. It's founder Emma Louise Elsley is a life coach of many years experience and is contantly adding to the Coaching Tools "toolbox".
I have checked these tools out and can highly recommend them help your coaching business growth and coaching skills.
This complete guide to the tools (many of them free) and how to use them will help you choose the ones you will find the most useful in the growth of your coaching practice development of your coaching skills.
I'd also suggest you subscribe to their monthly newsletter which is packed with great articles about coaching business growth and offers a free monthly coaching tool.
2. Subscribe to my Life Coaching Accelerators for 'insider' coaching tips
As a new subscriber to my regular Life Coaching Accelerators, you get to download free "10 Easy Ways to Jumpstart Your Coaching Practice".
The Accelerators are delivered to your inbox fortnightly and I also let you know about special offers from various coaching organisations that have services and products that can help your coaching business grow.
You’ll get to learn coaching skills and strategies that have developed from my 20+ years as a life coach as well as business development related issues to authentically grow your practice.
A heartfelt thanks for sharing your extensive experience on your website and through your Life Coaching Accelerators. Can I say that you bring clarity and understanding to me that I really appreciate. I also found “10 Easy Ideas to Jumpstart Your Life Coaching Practice” very useful.
Brenda Van Rossum, Leadership Coach, Toronto
3. Define your niche, get your message across and market with heart
Cindy Schulson, of Marketing With Heart, is one of the most authentic and best marketing authorities I know when it comes to helping coaches clarify their niche, create their message and market with authenticity and heart And isn't that the best way to attract clients to your coaching business?
Many visitors to this site have found joining her mentoring program is a wonderful way to get ongoing support in getting your message heard.
Discover more and how to join her program...
Other powerful Tools for growing youlife coaching business from Cindy Schulson
Cindy Shulson's Free Webinar - "3 Ways to Get Clients Online"
Now that so many coaches are working online, one of the most important things to master is knowing how to get the word out there and attract some clients. In other words - marketing.
Cindy recently created a brilliant webinar “3 Ways To Get Clients Online” for the Coaching Tools Company. It’s beautifully presented with no hype or hard selling and lots and lots of great advice. Watch it now. You won’t regret it!
5. Make achieving goals easy with my Be Your Own Goals Coach
Working with goals is part and parcel of being a life coach. When they come to you wanting to go from where they are to where they want to be - that's a goal. Every client will have some work to do around goals.
From the feedback I've had my book Be Your Own Goals Coach could turn out to be one of your most valuable life coaching resources because it is as much about mastering life skills as goal setting and planning
It includes creating a "personal success policy", "unsticking stuck goals", "making sure the goals are authentic and achievable" and lots, lots more.
And to help you, as a coach, I've included a chapter showing you how to use the proven principles of the book with your clients and even with setting goals for your own coaching business.
Two Coaching Business Resources To Grow Your Online Visibility
These days, more and more coaches recognise the need to have an online presence through a website that fulfils its purpose of attracting clients to grow their coaching business.
I recommend these specific website-creation resources for life coaches because they are supportive, practically, useful and reliable.
1. Solo Build It - A complete online business building system
As a life coach in the 21st century you are more than likely going to want to create a website to showcase who you are, how you coach and all your great client testimonials.
This is especially true if you are planning to coach nationally or internationally online, rather than just locally. I chose Solo Build It! to create this site, Life Coaching Professionally and my previous coaching site because it met all my needs.
Please be careful you are not taken in by website offers that look good and are cheap but don’t provide what you need to help you to get new clients (without a lot of extra investment). I've been down that path.
Of course you can get a basic free website up and running with Wix, Weeby and so on, even Wordpress. This is fine if you simply want a brochure site. But what ifyou want to have a site that goes beyond just saying who you are and what you. You may want to start a mailing list, create a blog or be able to do your own hassle free edits and updates of your content.
If you want everything you need in a “working” website in an easy to use all-in-one-package without spending a fortune, I don't hesitate to recommend my host Solo Build It!
It has a unique and powerful step-by-step Action Guide for building a business online, which takes you step-by step through choosing your best domain name. Other benefits are a good range of design templates, really safe hosting, SEO brainstorming facility and a community forum with free support from website experts.
SBI costs $299USD annually for everything and you can even trial the system it for free. However, while the Covid pandemic is raging they have a fabulous introductory $100 off offer AND a 2 for one opportunity that will be well worth your time.
Already using Wordpress?
If you already own a Wordpress site, you could consider investing in Solo Build It! for Wordpress. This provides some of the most important features of SBI! including the Action Guide business building education package; the unique keyword brainstorming tool, as well as and the fabulous free forum support.
So before you choose a website provider, do take into consideration real cost and usability and include SBI! in your research.
Also have a look at the page, Life Coaching Websites That Work for some essential website information and traps to be aware of so you don't fall down the all too familiar black hole of website struggle and despair.
2. The Coaching Website Guide
Reading this book, I was really impressed by the way its author Kenn Schroder has covered every aspect of creating a coaching website that will engage and attract clients from content to navigation and SEO in an easy to understand writing style.
There is much more detail than I can cover here but I particularly like his information on writing a good “About” page that really engages. Prospective clients who visit your site really want to get to know you.
The book is in PDF form and has links to the various chapters so it is easy to dip in and out of and find whatever website related content you are looking for.
At $129, The Coaching Website Guide seems like a big investment but in reality, it will save you a vast amount of time and could save you a fortune in costly website mistakes. Check it out - you can review the first chapter for free and Ken often has special offers!
I'm always on the lookout for useful life coaching business building resources so if you know of any, do please drop me a message using my contact page.