A Trap for New Coaches
by Annabel Sutton
(Salisbury, Wiltshire, UK)
I started coaching over ten years ago and one of the biggest mistakes I made was rushing to take on everybody who contacted me for coaching.
When you're starting out it's really tempting to want to work with everyone because you want to build your practice.
However, I quickly discovered that this was a disaster all round! Many of the people who contacted me then (and still do now) either needed therapy or I wasn't the right coach for them. The chemistry wasn't right - they weren't coachable and so on.
As a result the coaching didn't work for them and I spent many sleepless nights worrying about what I was doing wrong. In fact I wasn't necessarily doing anything wrong - other than agreeing to coach them in the first place!
I learned such a lot from this and over the years I've come to recognize very quickly which clients are a great 'fit' for me and those that aren't. Now all my consultations are totally client-centered and revolve 100% around what would be best for them.
I now have a group of associate coaches and therapists who work with me and so I can be sure that each prospective client gets to work with just the right professional for them.
Really great insights Annabel.
For more information about Becoming a Life Coach
Click here to post comments
Join in and write your own page! It's easy to do. How? Simply click here to return to Becoming a Coach.
Jan 22, 19 09:00 AMThis is an actual sad case study from one of my client that shows what an happen if you dive into commissioning a website that you want to attract clients without due research into what it takes to bu…
Jan 12, 19 05:55 PM
Secrets to creating a Life Coaching Website that look good and works as an online Business. Content that attracts clients. Security. Mobile requirements. Easy navigation. Video and pop up box etiquett…
Dec 08, 18 05:47 AM
One size doesn't fit all when it comes to your life coach marketing plan. What works for another coach or self appointed marketing guru may not work for you. So choose a way to market your coaching th…