Starting A Life Coaching Business Successfully

Starting a life coaching business can be quite a challenge.  Use this guide to help you create an efficient and pleasant work environment and lots of happy paying clients .

Four Essential Steps


To some extent, how you set things up will depend on whether you prefer face to face, phone or online meetings such as Skype, or a mixture of all. To help you decide I discuss the pros and con's of each choice here.

Lets look at four of the basic things  you need to put in place if you want to be a successful independent life or business coach rather than employed by a company in-house.

Create an efficient working space

Whether you are going to work from home or hire a room for your coaching, you will need the same basic furniture and equipment.

But you also have to think about how, if you are doing face to face coaching, you can make your coaching office into a space that is comfortable for you and safe and welcoming for your clients.

You'll  find Home Office Setup for coaches has loads of information about what you need to  get started so you can confidently coach efficiently and comfortably.

Get your coaching business systems in place

Starting and running a coaching business

As with any business your coaching practice needs some systems to keep track of referrals, coaching session times, payments, expenses and so on.

You also have to decide whether you are going to set yourself up as a sole trade or a limited liability company or whatever structures are available in your country. Your accountant may be the best persona to advise you on this.

There are several software program systems specifically written for coaches  but they can be pricey and their format may not suit the particular records you want to keep. Many offer a free trial period so you can try before you buy. 

Before paying out for expensive programs it could be worth investing in Starting and Running a Coaching Business by Aryanne Oade.

Although written for UK coaches, it has plenty of general information that will help you clarify what will work for you and how to set it up.

Decide on your life coaching fees

Maybe you are confident about what you can charge.  Maybe not.  There are more words written and seminars presented about setting fees that almost any other aspect of starting a coaching business. 

But it is vital to get it right if you are going to attract your ideal coaching client, whether it be a niche in life, executive or corporate coaching.

You'll find some pointers to help you get it right in Life Coaching Fees. 

Choose your marketing strategies

Get out there and get known.  And if like many coaches you  are starting off on a tight budget don't despair. 

Marketing your coaching need not be expensive and there are many strategies including networking, clever business cards, writing articles and giving presentations that can raise your profile with prospective clients.  You'll find how to effectively use these strategies in Marketing for a coach.   

And if you are approached to  Swap Your Coaching for another product or services, as often happens with new coaches, you'll find these tips on getting the right exchange for your coaching really useful.

Do you have a story about Starting A Coaching Business

I'd love you to share it.

What Other Visitors Have Said

Click below to see contributions from other visitors to this page...

"What! You're NOT on Facebook!!" 
I must be one of the few who's not on Facebook, and firmly on the road becoming a ranting grumpy old woman! A few years ago as part of my social networking …

Two interesting questions about setting up a coaching business. Not rated yet
The questions: Should I trademark my company name/logo and should I become an LLC. I am just starting my coaching business and I am excited to do …

Thinking... If I build it, "They" will come... Not rated yet
About 10 years ago I attempted to start a life coaching business, after all... I had been doing it for friends for years, and had become a Certified Hypnotherapist …

Belinda Merry MCC - WorkStyle Warrior Not rated yet
There's a real lesson to be learned from Belinda's experience with her logo design. Wendy When I had the merrymentality logo designed by a graphic …

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