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Wendy Buckingham / Creator, Life Coaching Professionally
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This blog assists new and established coaches and those wanting to embrace life coaching as a career with independent information, coaching tips and practice growing strategies.
Check out this list of 10 coaching evaluation questions to ask for feedback and to get some valuable information that can help in the creation of client attracting testimonial.
You get to be part of a community and there are often really valuable membership benefits, such as discounts and a referral facility.
Check out this list of coaching associations to learn what to look for before you join, as well as a list and links to many associations to choose from.
Whether you are a new or seasoned networker you'll get value from checking out this useful free guide on the where to, how' to and do'sand don'ts of successful networking to build your coaching profile
In my new eBook “Using Speaking To Promote Your Coaching”, for the price of a coffee and a muffin,I show you how to go about it as a guest speaker.
I include how to get help to overcome speaker anxiety, craft a successful presentation, avoid logistics traps and lots more. Check out the details here:
So many people listening revealed they needed help on how to get started let alone finish and publish.
My book How to (easily) Write A Book About Coaching + Plus 4 Ways to Publish is a great resource for anyone who wants to start, finish, publish and get that wonderful book lurking inside them out into world. So check it out here.
I’ve just added a section on Payment Methods to my How to Decide Your Life Coaching Fees page on my website (Use Quicklink 3, at the top of the page)
It tells you where those hidden fees are and shows you how to best get paid to avoid them.
However there are questions to ask to avoid the traps of swapping.
If you are going to exchange your life coaching for another product or service, here's how to make sure you are getting a good deal and don't end up feeling resentful and out of exchange.
It inspired me to include a new section on online coaching providers (Quicklink 4) in the information on my website which I wrote for those coaches who have great coaching skills but prefer to leave the marketing to someone else.
I've also included a link to the article for you to read.
That’s why it is no important for coaches, right from the moment they engage their first clients, to have firm written agreements, disclaimers and refund policies to protect their coaching and any website or course content.
For more on this and some great hints on getting it right read on.
My new book, Mastering The Art of Goals Coaching, written from over 20 years coaching experience, is a proven template for not only helping your clients with choosing and setting their goals but coaching strategies for handling all those obstacles along the path to achievement with ease and certainty.
Check it out and see some of the content here:
You can take the struggle out of this process by taking advantage of the free niche training offered by Cindy Schulson, of Marketing With Heart.
Cindy is one of the most authentic and best marketing authorities I know when it comes to solving the niche dilemma for coaches.You can read more about coaching niches and download her free Discover Your Ideal Niche training. Also check out her mentor program.
But for whatever reason “someday” never comes, it all seems too hard. You don’t know where to start or how to put it all together. And how do you go about getting it published and will anyone buy it?
Well how about making it a firm goal to achieve for 2022 with my eBook “How to (easily) write a book about your coaching”. It will guide you through all these steps and more and have you turn that dream of writing a book into a reality.
Check out the preview and you can be well on your way to becoming a published author.
You'll get fortnightly tips and tools and special offers to develop your coaching.
You can sign up here and receive your free welcome gift of 10 Ways To Jumpstart Your Coaching Practice.
So here is some wisdom around 14 website mistakes, that could cost you time and money. Read them to discover the mistakes you don't need to make, or should think about correcting to get the best from your coaching site.
Also take heed from a website disaster case study to learn from that will have you cringing.
Do take a moment to preview my three new eBooks.
*Mastering The Discovery Session
*How to Use Speaking to Promote Your Coaching
*How to (easily) Write a Book About Your Coaching
Written from my 20+ years as a life coach they are waffle free, full of information, tips and, templates, to help develop your coaching and attract new clients. They come with a 100% refund guarantee.
You'll receive help with everything from choosing a training to promoting yourself and attracting clients as well as some useful coaching materials and special offers to develop your coaching.
What I want to know, and I think other people who check out your profile want to know, is how do you relate to me in a coaching context so I get really frustrated when the space on your profile where you can post an intro to your coaching is left blank.
So do take the time and effort to fill this intro in with a few words about what you do professionally and a a link either to your coaching website, blog, LinkedIn, or your Facebook business page and don't miss out on this important marketing opportunity. You can see how I have done it on my personal FB page.
Indeed there sometimes seems to be so much pressure on new coaches to choose a niche that it has become more like niche madness.
Here’s what you need to know about choosing your coaching niche, or not, as well as how to create an engaging message to attract those ideal clients.
Goals are not set in stone, they can be fluid and flexible and their success depends on so many factors.
These case studies from my coaching demonstrate this and might give you some good distinctions when working with your clients around their the goals and outcomes they want to achieve.
Everything from choosing a training to starting your practice and really useful coaching materials as well as special offers.
Subscribe here and get your welcome gift of ideas to jumpstart your coaching practice.
The challenge is finding the right one with a syllabus and focus that works for you, not someone else. It's not a one size fits all thing.
Although the basic training to be a coach is the same there are lots of other things to consider.
This information and questions to ask will help you make the right decision.
If so, then take a visit to Marketing With Heart website where Cindy Schulson has some free templates and trainings that will really make a difference.
These include a Branding Template, A Niche Success Kit and free trainings including How to Create a Coaching Package That Sells.
Cindy also has a Facebook group you can join and a Mentor Club (paid) where she holds your hand as you go through marketing process for your coaching.
Expressing what you do authentically and congruently is a big challenge for many coaches.
So take advantage of this free Brand Message Template that will help you get clarity on your message and be able to express it simply and easily when you are asked “so what do you do?”
• How coaches let themselves down• How to take your coaching from proficient to profound• How to grow your email list as a coach• And SO much more!
All without any sales hype.
Starting June 1st, it's a fablous opportunity to learn from the most brilliant minds in the coaching industry!
More and how to register
The problem is that total organisation and being on top of things can rarely be achieved or permanently last! It’s an ongoing process to master.
You'll find some fantastic information and tools to help your clients get out of organising overwhelm and into control in The Productivity and Time Management Toolkit from the Coaching Tools Company.
Check out the many practical tips, techniques and concepts, which will help your clients transform, prioritise and make better use of the time they have.
Take advantage of this free Niche Success Kit from my colleague Cindy Schulson who is a whiz at helping coaching get clarity on who their ideal client is and how to market to them.
She also has a great mentor program to hold your hand through the process and some great free trainings. Check them out, nothing to lose.
Read These 10 tips on getting started as a speaker (even if you are scared). Learn how to avoid “death by powerpoint and how to establish rapport with your audience.
Plus six ways to ensure a trouble-free presentation.
So ask yourself: “Is this goal something I am in control of and can achieve by my own efforts, or is it something I am dependent on someone else’s efforts for success?”
If success is riding on the back of another person’s idea, ambition, inspiration or activities watch out! So if your goal is reliant, even partially, on another for success, make sure that person willing and, more importantly, capable of meeting your expectations.
Discover more vital tips for goal success
Certification is what is offered at the end of a coach specific training to show you have completed and maybe taken a test within the training offered.
Accreditation applies to a training not a coach. The training has been accredited to comply with the criteria and standards of an independent coaching organisation such as the ICF.
Credentialing is what coaches who reach a certain level of proficiency and coaching experience can apply for from some of the independent coaching associations such as the ICF.
Still confused about coach training. This will help you understand and make the right decision.
With apologies to John Lennon’s - So Now This Is Christmas - it's time to acknowledge what you have done, rather than lament what you didn't do, or weren’t able to do in this memorable, for all the wrong reasons, 2020.
My New Year’s gift to you, as my valued subscriber to this blog, is Chapter 11- Celebration, The Great Motivator - from my book Be Your Own Goals Coach.
I hope it will help you and your coaching clients, celebrate the wins for 2020 however small, and turn any perceived failures, even into experiences from which you can grow and set the foundation for greater things in 2020.
Here’s to a peaceful, healthy, abundant and fun 2021