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Wendy Buckingham  /  Creator, Life Coaching Professionally

Successfully Applying For Life Coaching Jobs And Opportunities

Finding and then successfully applying forLife Coaching Jobs and opportunities that really fit your skills can be a challenge. On this page you'll find information and tips that will give you the edge when applying for small to corporate contracted or in-house coaching positions. 

FYI: I may receive commissions at no cost to you. Please see my affiliate disclosure for more.

Where to Find Life Coaching Jobs And Opportunities

There are dozens of job finder websites online. However, finding a life coaching job that actually suits you and fits your skills is another matter. You may need careful preparation and an understanding of the environment that you would be working in.

Hand holding magnifying glass inspects job ads with the text

Obviously the prospective employer will want to know about you. But before you apply, you also need to make sure you know something about them.

This is so in both your CV and any interview, you can show you have taken the trouble to make yourself familiar with their culture, environment and the skillsets they require. 

Set your targets for getting your life coaching job realistically.

For example if you have only just completed an online course with no recognised certification and you have little business experience, you will have little chance of winning a position of executive coach in a large company!

Conversely if you have experience in a management in a corporate environment or in a professional field, and know the issues and culture of the company you are applying to, your chances of finding employment are pretty good.. 

Some Coaching Niches Where You May Find Employment

You may already have an idea about the type of business and industry you want to work with. If not, there are numerous possibilities depending on the skills you can bring to the business division you would be working within.

Here are three of the broad coaching areas for you to consider. Within each of these, you will discover there are several specialist niche options.

Trustworthy sources to find your life coaching job

Some of the biggest search engines in the world will provide a wide range of job opportunities to explore. Google or one of the other engines will display work in your area and Monster.com, Seek.com.au and Indeed.com are just a few of the big name search sites that you can rely on.

There are also other recruiters such as Manpower and Robert Half that are international and full of job opportunities

However, if you do a search for life coaching jobs, or executive coaching jobs you may find they are few and far between and  in some cases the company may have specific coach training or skill requirements..

So where can you more easily find a jobs as a life or executive coach?  While online searches are useful, you will quite likely find that good old face to face networking, belonging to life coaching associations as well as in social media coaching-related groups or groups in your field of expertise, such as are available in LinkedIn and FaceBook will provide you with the relationships that can lead to the best jobs.

Another useful tip is to search the big name companies or government organisations in your region and then make some enquiries as to whether they employ coaches - or even put in a proposal.  

Make Your Resume Stand Out From The Crowd

In your CV, whether in print or online be sure to emphasise  not only who you have worked with but the different cultures you have experienced and what you have done and achieved  (even outside a business environment, such as hobbies).  Make your profile personable and engaging, yet still professional.

Often employers will search sites like LinkedIn for suitable people to invite to apply for a position.  So it's useful to set up a profile on these platforms that showcases your background, qualifications and skills. If preparing a resume freaks you out, there are people who will help you prepare one that is engaging and professional. 

Include  Your Background With Your Coaching Credentials

As well as your previous career details, your personal background can have an important impact on whether you are considered for a position so be sure to include it in your CV or letter of application.

Authentic Brand Guide Banner to support professionals looking for a job as a life coach, with picture of Cindy Schulson on the cover.

For instance, if you have a background as a nurse, then you will have a head start over other coaches if you apply for a position in the health industries. It's the same if you have managerial experience in the corporate world and apply to coach managers.

As an example, a fellow coach secured a contract with a large Telco over lots of competition. Her 30 years experience as a Telco employee before she became a coach put her way ahead of competing coaches and secured her the job.

However, whether you have a relevant career background or not, your ability to articulate how you can help people, will make a considerable difference to your chances of success. So, if you are having trouble defining getting the words right to get your message across, please do visit Marketing From Within. 

My colleague Cindy Schulson specialises in helping coaches and consultants identifying their niche and making their message effective.  She has loads of free, templates, including one on defining your brand, and coaching services available on the website.

Don't let your social media account sabotage your coaching  job opportunities?

You can prepare all you like, and have a whiz-bang resume,  but if your social profiles don't match with your resume you could lose out.

So check how you come across to a prospective employer on social media? Is your personal page full of posts you would be happy to be read by a future employer?

How you present yourself on Facebook or Twitter can be critical as employers are becoming increasingly aware that the person who presents a good look in the interview may appear quite different in their social media activity.  I have heard several sad stories about people about to get the job until the employer had a look at their Facebook page .

So - clean up your Facebook and Twitter accounts.  Delete posts and comments that might not show you in a good light. If it is appropriate, share things about the work you love doing or your hobbies. Employers are not going to be keen if the 'you' that you present to your friends is unacceptable to their workplace culture.  

At the same keep your personal and business related social media profiles, such as LinkedIn, current and relevant.  Add in any quality information about your goals, achievements and the kind of work you do..

Having The Right Certification For Corporate Workplace Coaching

If you want to be employed in a corporate coaching job with a large company, you are far more likely to be asked about your coach training and what credentials or certifications you hold. The HR department may need a measure of your professional credibility to justify employing you.

Even if you haven't yet been credentialed by an independent coaching association, it's useful to take out membership. This demonstrates to the people offering internal coaching jobs that you are a serious coaching professional.

I cover more about this subject on my page about the benefits of joining an independent Life Coaching Association. It includes a list of some of the associations you can join with a brief description of what they offer their members.  Some associations include a useful referral service if you meet their membership criteria. 

How Workplace Coaching Works

Sometimes called Organisational, Corporate, Employee or even Executive Coaching, there are many ways a coach can be employed in the workplace. These scenarios include

Online Life Coaching Jobs

These days online coaching or, as it is sometimes called, remote coaching is becoming as common as face to face coaching.  And, with the use of platforms such as Zoom or Skype, the ability is there to be almost physically with the client, yet online .  

Many employees of coaches will be quite happy for you to not be physically available to clients, so long as you can present yourself and your credentials as a coach in a way that shows you know your stuff and are able to do justice to remote life coaching jobs.

Using Coaching Providers  To Help You Find Work

For coaches of all specialties who have a challenge marketing themselves, getting on the books of a company that employs or contracts coaches and/or provides coaching services can be a good solution.

The clients of companies that hire life coaches may be businesses who want to get some coaching for their employees but do not have an internal resource to do this. 

Alternatively, some well established  life and business coaches leverage their coaching services by having other coaches on their website as part of their team.  

Find out more about the advantages of getting life coach and executive coach employment  through Coaching Providers 

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Created and written by Wendy Buckingham, Class One Productions P/L. Sydney

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