Asking coaching evaluation questions is a way to get feedback about your coaching and a fabulous tool to help get testimonials from your clients.
Most importantly the questions help the client anchor the benefits they have had from their coaching and also gives you feedback on how effective your coaching has been and where improvements can be made.
For instance a question like:
"What new strengths can you see you have developed from the coaching experience?" can really get your client to realize and acknowledge changes and achievements they may not even have recognized and acknowledged to themselves.
This is just one of the 10 questions I have suggested below.
The main point is to ask open-ended questions. That is questions that require more than just a "yes" or "no" answer but get the client to elaborate.
Of course the ideal is that the client will give a spontaneous unsolicited testimonial in the form of a thank you card or letter.
But when this doesn't happen - and you know and the client has acknowledged you have helped them move to a much better place in their life - a little prompting may be all that is needed to get them eager to add their words of praise.
You can either ask the coaching feedback questions as part of the completion
process at the final session or send them to the client to complete.
Personally I recommend the former as it is then done and dusted and you are not waiting anxiously for a reply from a client who has moved on and may not see it as a priority to get back to you.
When it comes to using it to get a testimonial, you can read more about the importance of guiding your clients to do this and some useful tips in How to get life coaching client testimonials.
I would also recommend you read the
comment and suggestions made by Marion Franklin MCC
a very experience and successful coach I have developed a lot of respect for.
These are just suggestions. You can adapt the questions to suit your particular writing style, coaching job or niche.
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Suggestions on evaluation questions
From Marion Franklin, MCC. New York.
I too use a feedback/evaluation form at the end of a coaching relationship and at the end of my coach training course. …